The American Outlets project was a reimagining of the American Outlet Store to the Romanian suburban landscape.  The traditional outlet mall features are preserved with multiple storefronts surrounding an open parking plaza.  The stores have a glass public facade and a delivery and storage facade in the rear.  This rear facade is actually the facade that is visible from the highway.  As such it became a billboard for the project.  We added color flags and other decorative statements so that the project would be as visible as possible from the highway.

The typical outlet was enhanced by amenities like a food court, kids zone, and a possible second floor of offices.  The design is part of a larger development that would include a movie theater, additional offices, and a hotel.